About us
Build a damn good truck. Keep it simple. Make it last.
Proudly American
An American truck company.
Boone exists because modern trucks became complicated, expensive, screen-heavy, subscription-heavy, and hard to repair.
We're taking another road: a pickup with a real steel body, a real frame, a 351 V8, a modern automatic, 35-inch tires, dual fuel tanks, and physical controls. Modern where modern engineering makes it better. Traditional where traditional engineering makes it better.
We aren't trying to reinvent the truck to be different. We're trying to get the truck right.
What we build
One truck, two trims: Outlaw and Highwayman, each as a Single Cab or Crew Cab.
How we build
A proven platform where proven architecture does the job, and our own engineering where owners feel it.
Where we are
In development. First working prototype targeted for late 2026 to early 2027.